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Marketplaces Integration
Darty : products publication
Darty : products publication
Yulia Larger avatar
Written by Yulia Larger
Updated over a week ago

Darty is a French marketplace with a precise operating mode. The purpose of this procedure is to explain how to use BeezUP to publish your offers & products.


1. Prerequisites to sell your products on Darty marketplace

2. Integration procedure

3. Special case of products with variations

4. Matching attributes

5. "Update mode" Meaning

6. Order management

1. Prerequisites to sell your products on Darty marketplace

  1. Mandatory EAN
    Above all, it is important to know that only products with an EAN (or ISBN) are accepted by Darty.
    Any product without an international identifier (EAN or ISBN) will be rejected by Darty

  2. "Hybrid" operation between offers and products
    Darty operates in a hybrid fashion: on the one hand via the "Darty (by Fnac) - Offres API" channel for offers, and on the other hand via "Fnac-Darty produits API FRA" which works thanks to Mirakl.

  3. Frequency of updates
    Publications to Darty
    > for the offers (in "update" mode) take place before the Darty integration batches, i.e. every 2 hours
    > for products (via Mirakl) take place every 2 hours.

2. Integration procedure

✔️ Create your merchant account on

👉 2 cases are then possible:

- Case A: your products are already known to Darty (recognized EANs or products already created)

✔️ Within BeezUP, add "Darty (by Fnac) - Offres API" in the "Channels" tab
✔️ Enter the commission received by Darty in the "Mapping categories" tab
✔️ Check your mapping, or complete it if necessary.
✔️ Enter your "ShopID" dedicated to the Darty API that you can get from your Darty account manager, telling them that you are working with BeezUP.
✔️ From your first sales, these will appear - in BeezUP - in the "Orders" tab and possibly on your prestashop / magento or other backoffice, if your module is configured for.

- Case B: your products are not known to Darty (EAN unknown)

✔️ Within BeezUP, add "Fnac-Darty produits API FRA" in the "Channels" tab.
✔️ Carry out the categorization of the categories you wish to transmit
✔️ Proceed with the mapping of "Fnac-Darty produits API FRA" in order to transmit, at a minimum, all the mandatory fields.

👉 For more information on each field, you can click on the "i" info to obtain explanations and / or go to our dedicated portal here.

You can then, depending on the product categories chosen, map the "category specific" fields.

✔️ Then go to the API Settings tab and fill in your API credentials:

  • Shop ID: which you will find by clicking on "My Account" / "Settings", using the value entered in front of "Identifier".

    ⚠️ Please note that this Shop ID is different from the one used for "Darty (by Fnac) - Offres API"

  • API key: which you will find by clicking on your email at the top right, then "API key"
    as shown below:


✔️ After activating (switch ON) Fnac-Darty produits API FRA, within 2 hours maximum - if everything is OK - the publications must begin, in order to check if the sendings are being made correctly to Darty you can consult the "Publications" tab which will give you all the details you need to make any changes to your flow and / or mapping.

⏩ The most important thing, if your products have never been created on Darty , is to make sure that the "product" feeds are OK, they are the ones that allow the creation of the products.
Once "ok", ask Darty to start creating the products if they are not automatically created.

3. Special case of products with variations

If your products in the field of "bedding" and "sport textile" have variations such as sizes and / or colors, you will need to mention it in the title of the product (eg: product 1 = "nike shoe size 38", product 2 = "nike shoe size 41".

4. Matching attributes

Very often, in your product publication report, you will get a list of attribute codes in error. These codes can unfortunately be difficult to interpret, in order to help you know their correspondence with the attributes of the mapping page, we have created a portal: click here to find out.

We hope that this page will help you better understand your error reports and thus enable you to act on your publications as quickly as possible.

5. "Update mode" Meaning

Unlike other marketplaces, Darty does not accept the overwrite mode generally used by BeezUP.
Consequently, BeezUP, for each publication to Darty analyzes the differences compared to the last successful publication and only returns to Darty the following offers:

  • Modified offers

  • Offers having disappeared, by notifying them as such to Darty

  • Offers in error

It is therefore, for this reason, that the publications are generally much lower in terms of the number of offers than the publications produced in overwrite, where the entire catalog is constantly returned.

6. Order management

In order to comply with the new VAT regulations, Darty has decided to require the country of dispatch during the order acceptance phase.

You can configure your default country of delivery in your Darty seller area.

Darty allows you to choose the default delivery country 🌎 even during the order acceptance phase:
If you use the "Auto accept" feature for your orders, remember to go to the "API Parameters" page and choose your default country of delivery on the "Expedition Country Code" field. If you activate the "Auto accept" feature and do not select the default delivery country (Expedition Country Code field), Darty will consider the country selected in the seller area as the delivery country.


If you are not using automatic order acceptance, you will need to select the shipping country during the acceptance phase.

Good sales on Darty !

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